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Chester based company Autology World Limited has received
£375,000 funding from The North West Fund for Digital and Creative,
managed by AXM Venture Capital Limited.
Autology, founded in 2007, provides an online learning tool for
schools and home based study. Using the Autonomy search engine, it
allows students to access paid for content from educational
publishers such as Pearson, Letts Lonsdale and World Book. The
Autology tool generates marked improvements in educational
attainment, while remaining a cost effective study system.
The company will soon reach over 500,000 students, and is
currently being implemented in schools throughout the West
Midlands, Lancashire and Cardiff, and Autology's product has
significant overseas potential.
Chairman Julian Harley commented 'Autology is achieving rapid
progress as a provider of easily searchable digital content to
school and college students with the expectation that we will
breakthrough one million student users within the next 12 months
it's a really exciting time for the company and it's great to have
AXM with us as an investment partner."
David Smith, Investment Director of AXM Venture Capital, added "We
are delighted to make our first investment from the newly-launched
fund, particularly as it involves the integration of education and
technology. These are two sectors of particular interest to us,
underpinned by a clear market-need, significant societal benefit,
and the increasing migration from traditional hard-copy to digital
Andy Leach, CEO of North West Business Finance Limited, said: "It
is really pleasing that the first investment made by The North West
Fund 4 Digital & Creative is supporting the growth of a
business in such an important segment of the market. Early enquiry
levels suggest that Autology will be just one of many exciting
investments that will form part of our Digital & Creative
See film case study here: http://www.youtube.com/watch?v=hz2SJGXRYZs
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